Helpful Tips and Guidance for
Listening to Positive Self-Talk
Listening to positive self-talk rewires your brain. By repeated listening, you are literally training and changing your brain.
How Self-Talk Works

All of us are programmed from birth, and we end up living out the programs we received. From the moment you were born, every message you received repeatedly was wired into your brain, and became a part of your programs. Your success is determined by the programs you have now, and by new programs that get wired in.

Listening to specially-worded self-talk trains the brain, and literally changes the brain by actively rewiring it, in a completely natural way, as it was designed to be wired.

The Power of Repetition

In the field of neuroscience, the study of neuroplasticity has shown that your brain continues to rewire itself throughout your entire lifetime. Because of the brain's neuroplasticity, you can train or retrain your brain to help you succeed. The primary factor that causes the brain to rewire itself, and create new programs, is repetition.

By listening each day to the positive self-talk sessions in these Classrooms of the Mind ™, the new picture of you becomes 'wired in,' and, with repetition, creates new neural pathways - programs – in your brain. With continued listening, the new programs get stronger, and the positive, new picture of you becomes a natural part of your thoughts, your actions, and who you are.

NOTE: Positive self-talk sessions are not 'seminars' or an instructor's teaching. Self-talk sessions are specially-written phrases that reprogram the brain with specific, positive directions that become wired into the brain.

Listening Tips – Getting Started

It's important to create the habit of listening regularly. You can listen to several different self-talk sessions, up to three times a day each. However, don't overdo it by trying to listen to all of your favorite sessions at once. Listening to positive self-talk should be looked at as a way of life and an ongoing daily habit, not as a short-term fix.

Listening to specially-worded self-talk trains the brain, and literally changes the brain by actively rewiring it, in a completely natural way, as it was designed to be wired.


Start by selecting the subject you'd like to focus on first. Listen to sessions on that subject one to three times a day for three weeks.

Typically, it takes a minimum of about three weeks for the brain to begin to wire the new messages in 'permanently.'

When you first begin listening to self-talk sessions, listen to the first session you choose a minimum of once each day. (If you miss a day, that's okay. Just start again as soon as you can.)

Note: You can also listen to other self-talk subjects during this same time, but sessions from your primary "focus" subject should be listened to one to three times each day.


After listening to your first "focus" subject for three weeks, choose your next subject and repeat the same schedule.


After you've been listening to self-talk for several weeks, and you have developed the habit of listening each day, you can relax your schedule, and mix or match different subjects at any time. But continue to listen to at least one or two sessions of self-talk each day.

After listening to any "focus" subject for up to three weeks, you can return to that subject and listen to those same sessions again later, at any time, as a refresher. Continue to do this until the new programs are a natural and everyday part of who you are and how you think.

Best Times of the Day to Listen

There are times during the day that are especially effective for listening to self-talk. The first is when you're getting ready in the morning. Listen to the self-talk in the background while you're preparing for the day. When you listen each morning, you're literally setting yourself up mentally to have a more successful day.

Another good time to listen is just before you go to sleep at night. (Many people wear earbuds and listen to self-talk sessions while they're falling asleep.)

Listen to Self-Talk in the "Background"

Listening to self-talk does not take up any of your time, because you listen to it in the "background." Many people listen to self-talk sessions while driving or riding to work, at lunch, working around the house, or in the background sometime during each day, while they're occupied doing something else. You do not have to focus on the self-talk for it to be effective. Just let it play in the background as you're going about your day.

Dr. Shad Helmstetter and The Story of Self-Talk

Dr. Shad Helmstetter is the leading authority on the subject of self-talk and positive programming. He is the author of 24 books including the classic self-talk best-seller, What to Say When You Talk to Your Self, which is published in over 70 countries worldwide. He has appeared on more than 1200 radio and television programs, including repeat appearances on Oprah Winfrey, ABC, CBS, NBC, and CNN News.

Dr. Helmstetter pioneered the subject of self-talk and reprogramming. He began writing and recording self-talk in 1981. Since that time he has continued to research and refine self-talk programming methods, culminating in the positive self-talk sessions that are now available via instant streaming to members of Self-Talk Plus+.

Self-Talk Plus+ CLASSROOMS of the MIND™ is presented by the Self-Talk Institute.